Inspire the streets with your Air Max 95. The customisable design (with a coveted woven upper) lets you bring your own aesthetic to the legendary look by selecting your fave colours and choice materials. Add a personalised message that lets you tell a piece of your story. Boost the energy with coloured Air units or by making your design monochromatic. Then add the cherry to the bottom and ramp up the comfort by selecting an ultra-soft sockliner. What's Your Base? You've got options: keep it classic with an all-leather upper or go with recycled canvas for a timeless spin. Own Your Narrative Add a personalised message on the tongue and tell a piece of your story. Hook-and-loop patches let you mix up your style: 1 with your message (you get up to 3 characters: numbers 0–9 and letters A–Z), 1 with the original Air Max logo patch and 1 that lets you pick between 3 emoji graphics. Colour or Colours? Go monochromatic with select colours and match the midsole, outsole and upper. Or let the colours fly and add bursts of energy where you want them—from the iconic side panels to the Air units (the forefoot and heel can be different), the midsole or the outsole, it's up to you. More Benefits * Upper draws inspiration from the human body—the midsole represents the spine, graduated panels are the muscles and the laces are the shoe's ribs. * Originally designed for performance running, visible Air cushioning in the heel and forefoot puts the history of comfort beneath your feet. * Flex grooves in the midsole/outsole let you move freely. Nike By You Details * Our Members are one of a kind, and your shoes are, too. Each pair is proudly made one at a time, by hand. Good things are worth the wait. * Your initials? A nickname? Or something else that's so you. Get personal with a customisable inscription on your shoes. Plus, your name is on the box. * With our 3D builder, watch your creation come alive as you experiment with all kinds of design choices. Air Max 95 There are layers to the Air Max 95. Sporting a grooved design, these were the first Nike shoes to don a forefoot Air unit. And debuting with a black sole, unheard of at the time, these kicks looked fresh no matter where you stepped.